NYSE · SBH

Sally Beauty Holdings, Inc.

Smart money pulse

What insiders and funds are doing

Selling Insiders: as of Nov 12 Funds: as of Jun 30, 2026
−1000+100 −50
  • account_balance
    120 funds bought, 122 sold in the quarter ended Jun 30, 2026. 44 were new holders.
  • info
    1 real insider sale in 12 months. $1M in total, not counting planned sales.

−100 means everyone selling, +100 everyone buying. This is data, not advice.

How the Pulse works

Pulse runs from −100 (everyone selling) to +100 (everyone buying). Half comes from insiders: real buyers vs. real sellers in the last 90 days (Form 4). Half comes from funds: funds that bought vs. funds that sold last quarter (13F). 13F is a snapshot of long positions on the last day of the quarter, filed up to 45 days later. It does not show short positions or trades since then.

Who owns it

250 funds report owning SBH, down from 255

Holdings as of Jun 30, 2026
New44
Added76
Held57
Trimmed73
Sold out49

Last quarter

Who bought and who sold

Change in shares held, biggest holdings first. Bars stop at ±100%.

Insider trades · last 12 months

Real buys and sales

● Open-market buy● Open-market sale
CEOCFOOther officersDirectorsDecJanFebMarAprMayJunJulAugSepOctNovOpen-market sale · Nov 10 · $1M
CEOCFOOther officersDirectorsJunJulAugSepOctNovOpen-market sale · Nov 10 · $1M

Last 6 months. A wider screen shows 12.

Showing 1 real trade. Bigger dot means a bigger trade.

Real trades, newest first

Nov 10 John Goss SVP & President Sally Beauty Open-market sale $1M 50,000 sh at $20.00

Showing every filing. Dashed circles are routine: grants, tax withholding, option exercises and planned sales.

Top holders

Biggest funds in SBH

As of Jun 30, 2026

Where this data comes from. Insider trades, fund holdings, activist stakes and company results come from public SEC EDGAR filings (Forms 4, 13F, 13D/13G, 10-Q and 8-K).

This is data, not investment advice. About StockToast